What the Insider Data Suggests About Roku, Inc. (ROKU)

Recent insider trends for Roku, Inc. (NASDAQ:ROKU) have caught the attention of investors. Patters in insider activity can help analysts formulate an outlook for a stock. In the case of ROKU, the data has a lot to say about how the stock might perform going forward.

Institutions own 125.79% of Roku, Inc. (ROKU)’s shares. The total value of these holdings, in millions, is $898. Among active positions in the latest quarter, 70 holders increased their positions by a total of 22.78 million shares, 0 holders decreased the positions by a total of 0 shares, and 0 holders held their positions. This works out to a net increase in ownership of 22.78 million shares, and suggests that institutions are feeling bullish about the stock.

Among new and sold out positions, 70 holders initiated new positions by a total of 22.78 million shares and 0 holders exited their positions by a total of 0 shares. This nets out to an increase of 22.78 million shares and is a bullish sign for ROKU.

In the last three months, insiders executed a total of 4 trades. 2 of these were buys and 2 were sells. Insider ownership increased by a total of 0 shares, which suggests that ROKU’s key executives are feeling more optimistic about the outlook for the stock. The data from the past twelve months tells a similar story: insiders executed 2 buys and 2 sells, and ownership increased by a net of 0 shares.

Short interest, or the number of a stock’s tradable shares currently being shorted, is another metric investors use to get a pulse on sentiment. Roku, Inc. (NASDAQ:ROKU)’s short interest is 7.23 million shares, or % of the float. This represents an increase of 51% in the number of shares being shorted compared to the previous reading, and implies that investors felt more pessimistic about the stock during the past two weeks.

In light of the insider ownership and trading data it makes sense to consider technicals to see if they come to a similar conclusion about the outlook for ROKU. A composite of 13 technical indicators that includes measures such as moving averages and momentum oscillators suggests that ROKU is a Roku, Inc. is involved in creating streaming platform for delivering entertainment to the television. The Company’s products primarily includes Roku 4, Roku 3, Roku 2, Roku 1, Roku Streaming Stick and accessories such as cables, remote controls, power adapters and headphones. It operates primarily in…, which implies that ROKU is expected to the market based on prior trading patterns.


Institutional ownership trends suggest that the stock is cheap and the insider trading data indicates that insiders are bullish. Technical indicators (also) suggest that Roku, Inc. (NASDAQ:ROKU) is .

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