Are Investors Buying or Selling ServiceMaster Global Holdings, Inc. (SERV), and What Should You Do?

Recent insider trends for ServiceMaster Global Holdings, Inc. (NYSE:SERV) have caught the attention of investors. Analysts monitor insider data to understand the sentiment of a company’s largest and most important shareholders. SERV’s insider trading patterns have some implications for where the stock might be headed.

Institutions own 115.26% of ServiceMaster Global Holdings, Inc. (SERV)’s shares. The total value of these holdings, in millions, is $6,806. Among active positions in the latest quarter, 130 holders increased their positions by a total of 29.64 million shares, 98 holders decreased the positions by a total of 15.22 million shares, and 17 holders held their positions. This works out to a net increase in ownership of 14.42 million shares, and suggests that institutions are feeling bullish about the stock.

Among new and sold out positions, 34 holders initiated new positions by a total of 18.81 million shares and 26 holders exited their positions by a total of 1.51 million shares. This nets out to an increase of 17.3 million shares and is a bullish sign for SERV.

In the last three months, insiders executed a total of 5 trades. 5 were sells. Insider ownership decreased by a total of 30485 shares, which suggests that SERV’s key executives are feeling less optimistic about the outlook for the stock. The data from the past twelve months tells a similar story: insiders executed 8 buys and 33 sells, and ownership decreased by a net of 2.04 million shares.

The analysis of insider buying and selling trends can be extended to the aggregate level. Short interest, which represents the number of a stock’s shares currently being shorted, captures what the market as a whole feels about a stock. ServiceMaster Global Holdings, Inc. (NYSE:SERV)’s short interest is 2.32 million shares, or % of the float. This represents a decrease of -10% in the number of shares being shorted compared to the previous reading, and implies that investors felt less pessimistic about the stock during the past two weeks.

In light of the insider ownership and trading data it makes sense to consider technicals to see if they come to a similar conclusion about the outlook for SERV. A composite of 13 technical indicators that includes measures such as moving averages and momentum oscillators suggests that SERV is a buy, which implies that SERV is expected to outperform the market based on prior trading patterns.


Institutional ownership trends suggest that the stock is cheap and the insider trading data indicates that insiders are bearish. Technical indicators (also) suggest that ServiceMaster Global Holdings, Inc. (NYSE:SERV) is undervalued.

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